Having a website in today’s wild digital west? That’s just stage one, pardner! To really rustle up some success, your site needs to be a souped-up stallion, and that’s where Technical SEO rides in. If you’re on the hunt for the best digital marketing agency to wrangle powerful digital solutions for your business, understanding Technical SEO is your secret weapon!
Create a Strong Digital Foundation and Rank High on Search Results
Every second counts online. Imagine this: for every moment your website takes to load, your potential customers might be bouncing away, searching for a faster, more responsive site. This means you’re losing valuable leads and opportunities. By improving your website’s performance through robust Technical SEO, you can capture high-quality leads and attract more traffic.
What is Technical SEO and Why is it Important?
Technical SEO is all about making sure your website plays nicely with search engines. It’s the process of optimizing your site’s infrastructure so that search engines like Google can easily crawl, understand, and index your content without any hiccups. Think of it as making sure your website’s “behind-the-scenes” elements are in perfect order. The main goal of a technical SEO audit is to thoroughly assess your website’s current SEO health and pinpoint exactly what needs improving for a seamless online experience for both users and search engines.
User demands have changed dramatically over the years, and search engines have become incredibly sophisticated to keep up. With approximately 3.5 billion smartphone users globally, according to Statista, Google has even updated its algorithms to prioritize site speed and mobile experience in its ranking factors.
Today, websites with poor structure, slow page load times, or problematic redirects can be penalized by Google. Without the right intervention, these technical SEO issues can lead to a significant drop in search rankings and organic traffic. Considering that the top organic search results grab nearly 35% of clicks, a decline in ranking can be extremely damaging for your business. This is why investing in top-tier Digital Marketing Solutions that include strong Technical SEO is a must.
Technical SEO: Your First Step in Creating a Better Search Experience
At the heart of every algorithm change is a single, clear goal: to provide the best possible user experience. To achieve this, you need a solid grasp of what Technical SEO is, what it involves, and how you can use a technical SEO audit to ensure your website adheres to all search engine guidelines and industry standards.
Technical on-page SEO includes several vital components that are critical to your website’s online performance. These include:
- Site Speed: How quickly your pages load.
- Accelerated Mobile Pages (AMP): A Google-backed project designed to make mobile pages load instantly.
- Robots Exclusion Standard (robots.txt): A file that tells search engine crawlers which pages or files they can or cannot request from your site.
- XML Sitemap Status: A list of your website’s pages that tells search engines about the organization of your site content.
- Content Quality: While not strictly “technical,” the quality of your content impacts how search engines perceive your site.
Let’s look at the impact of just one of these factors: page load speed. Google reports that a 10-second page load speed can result in a whopping 123% increase in bounce rate. For mobile users, even a one-second delay in page loading can lead to a 20% drop in conversion rate, an 11% decline in page views, and a 16% decrease in customer satisfaction.
Don’t wait for technical SEO issues to cause severe negative impacts on your site’s performance. Investing in Technical SEO for eCommerce, WordPress, and other content management systems (CMS) now can save you significant time and money down the road.
Ready to learn more? Schedule a call with our technical SEO consultants to find out more about Technical SEO for WordPress and its immense significance to your business. We are a best digital marketing agency focused on providing comprehensive Digital Marketing Solutions.
Technical SEO Services for Local Businesses: Improve Your Search Rankings Without Adding Any New Content
In today’s highly competitive digital landscape, staying on top of the latest technical on-page SEO tactics and algorithm updates is crucial for boosting your website’s profitability. Understanding what Technical SEO is and what it demands allows you to ensure your web pages are structured perfectly for both online users and search engine spiders. This is especially important for Local SEO, as technical elements can significantly impact local search visibility.
Technical SEO involves a range of important processes, including:
- Running a crawl error report: Identifying pages that search engines can’t access.
- Eliminating duplicate content: Ensuring unique content across your site to avoid penalties.
- Auditing preferred domain: Setting your preferred domain (e.g., www.example.com vs. example.com).
- Improving metadata: Optimizing titles and descriptions for search visibility.
- Checking HTTPS status codes: Ensuring your site is secure.
- Checking broken links: Fixing links that lead to nowhere.
- Creating an XML sitemap: Helping search engines discover all your important pages.
- Implementing Secure Sockets Layer (SSL): Encrypting data transferred between your website and users.
- Increasing site speed: Making your website load faster.
- Utilizing robots.txt: Guiding search engine crawlers.
- Optimizing website for mobile: Ensuring a seamless experience on all devices.
- Auditing redirects: Managing page redirects properly.
- Performing a Google site search: Checking how Google indexes your site.
- And many other crucial optimizations.
We understand that navigating the complex requirements and processes of technical optimization SEO on your own, while also managing your core business operations, can be a huge drain on your time, money, and resources. That’s why our technical SEO consultants are here to help. As a leading best digital marketing agency, we specialize in providing tailored Digital Marketing Solutions.
Does your website’s technical on-page SEO functionality hinder your organic search performance? Let our technical SEO company do the hard work for you. Entrust your SEO technical audit and optimization with MST Solution and truly realize your growth potential.
Technical SEO Services: Create Actionable SEO Strategies for A Winning Online Campaign
At MST Solution, we offer a comprehensive suite of Technical SEO services designed to create actionable SEO strategies for a winning online campaign. We are the best digital marketing agency for all your Digital Marketing Solutions needs.
TECHNICAL SEO AUDIT
We begin with a comprehensive SEO technical audit to identify and fix any technical SEO issues plaguing your website. Our thorough audit covers vital checkpoints, including mobile performance, internal link structure, page speed, XML sitemap, indexation, crawl errors, robots.txt, and site architecture. Using the valuable insights gained from these analytics results, we develop both short-term and long-term solutions specifically designed to improve your visitors’ website experience and significantly boost your Google rankings.
COMPETITOR ANALYSIS
To give you a distinct advantage, we provide a complete overview of your competition’s optimization tactics and help you determine your conversion opportunities. Our expert technical SEO consultants meticulously evaluate your competition’s keyword performance, search engine rankings, social media presence, and their technical and backlink profiles. These in-depth processes enable us to craft strategies that will undeniably provide you with a powerful edge in your specific niche market.
METADATA ANALYSIS
Improve your online visibility and attract more valuable traffic with meta tags that precisely describe your page content to both web visitors and search engines. MST Solution performs Technical SEO for WordPress, which includes meticulously analyzing and optimizing your meta descriptions, title tags, meta keywords, alt attributes, and robots tags. By doing so, we ensure that no misused metadata could potentially harm your crucial SEO performance.
IMAGE OPTIMIZATION
Large images can significantly slow down your site’s performance and unfortunately drive away valuable page visitors. Reduce your site load time and attract more customers with our specialized Technical SEO for eCommerce services. Our dedicated specialists carefully choose the right file format, meticulously optimize your alt attributes, efficiently reduce the file size of your images, strategically utilize image sitemaps, and effectively maximize image optimization plugins for optimal results.
SPEED OPTIMIZATION
Page speed directly affects your search engine ranking and, even more importantly, your customers’ overall online experience. Our highly skilled technical SEO specialists enable file compression to significantly reduce the size of your CSS, JavaScript, and HTML files. We also meticulously optimize your code, strategically reduce redirects, cleverly leverage browser caching, effectively utilize content distribution networks (CDNs), and dramatically improve server response time to ensure lightning-fast loading speeds.
STRUCTURED DATA MARKUP
Make it significantly easier for search engines to crawl, interpret, and prominently display your valuable content using powerful schema markup. We meticulously highlight your page elements, precisely assign data tags, efficiently create the necessary HTML, and seamlessly add the schema markup to your page. Our dedicated team rigorously utilizes Google’s Structured Data Testing Tool to thoroughly test your markup and promptly diagnose any potential issues, ensuring perfect implementation.
KEYWORD RESEARCH
Keyword research serves as the essential blueprint of your entire digital marketing strategy. Gain invaluable insights into current industry trends and crucial consumer behavior, and ensure appropriate keyword usage meticulously woven throughout your entire website. Our highly experienced SEO specialists diligently study your niche and perform thorough technical SEO audits to accurately determine your current keyword rankings and strategically optimize your web pages with high-performing search terms that truly resonate with your target audience. This is a core component of effective Digital Marketing Solutions.
BACKLINK ANALYSIS
Gain a profound understanding of your website’s online authority and crucial search ranking capabilities with Technical SEO for eCommerce and other robust platforms. Our expert team meticulously performs comprehensive backlink analyses to ensure you consistently acquire incoming links from reputable and highly authoritative websites. We intelligently utilize various backlink data sources to precisely identify your referring domains, diligently check their site authority, and accurately determine the social share magnitude of the linking pages, giving you a complete picture of your backlink profile.
PENALTY RECOVERY
Google penalties can unfortunately, be a direct result of intricate algorithm changes or the harmful practice of black-hat Technical SEO for WordPress. To swiftly and effectively help you recover from any such penalty, our dedicated SEO experts skillfully utilize Google Search Console to accurately identify which specific type of penalty is affecting your website, thoroughly assess your existing backlink strategies, and efficiently resolve any variations on original web pages and content that were crawled by Google. We also meticulously check all your redirects to ensure they are functioning perfectly, preventing further issues.
WEBSITE MIGRATION
Website migration is a delicate and critical process. Develop a robust and meticulously planned migration strategy to carefully avoid losing valuable traffic during the transition. We perform SEO-friendly website migration, which comprehensively involves benchmarking analytics performance, meticulously mapping all changed URLs from your old site to your new domain, diligently updating all internal links, effectively eliminating any duplicate content, expertly managing 404 pages, and constantly monitoring traffic and rankings to ensure a smooth and successful transition.
A Technical SEO Company that Gets Results: Boost Your Website Performance and Generate More Organic Traffic
Technical SEO for WordPress and other CMS platforms is absolutely critical to achieving online success. With the right technical optimization SEO strategy firmly in place, you can quickly flag up any website issues, take immediate and decisive action to thoroughly resolve them, and ensure that all your SEO elements are working perfectly in unison. This holistic approach is why we are considered the best digital marketing agency for holistic Digital Marketing Solutions.
Leverage our unparalleled SEO services to your distinct advantage and achieve profitable, long-term growth for your business. Here’s what you can expect when you partner with our dedicated technical SEO company:
In-depth Website Audits
Your website’s overall performance is a direct result of different variables meticulously working in unison. At MST Solution, we perform incredibly comprehensive site audits for your Technical SEO, paid campaigns, conversion rate optimization (CRO), backlink profile, analytics, and thorough competition analysis. By doing so, we consistently make informed business decisions that are powerfully backed by concrete data and extensive research.
Technical SEO Specialists
MST Solution is an award-winning technical SEO company based in the United States. Our highly skilled team is composed of Google-certified SEO specialists who meticulously oversee your entire project from the initial assessment phase to its successful completion. We diligently identify, meticulously plan, and expertly execute data-driven technical SEO recommendations, and we maintain up-to-date knowledge of the very latest industry trends to ensure that our services consistently deliver exceptional results.
Full-Service SEO Solutions
Future-proof your valuable website and significantly bring higher close rates with SEO solutions that are precisely tailored to your unique branding. We proudly provide comprehensive Technical SEO services for eCommerce, Shopify, franchises, Amazon, and local businesses. Our dedicated team meticulously removes anything that slows down your website’s performance, expertly optimizes your page content, and thoughtfully humanizes your brand to powerfully appeal to both search engines and your online users. This includes strong considerations for Local SEO.
Analytics and Reporting
Keep meticulous track of your entire SEO campaign performance and consistently stay on top of all your vital online activities. Our team expertly leverages analytics to gather incredibly actionable insights and consistently obtain your desired results. We also proudly provide regular, in-depth consultations, timely email updates, and detailed monthly reports, so you are always fully aware of your marketing strengths, any potential weaknesses, and exciting new opportunities.
Goal-Oriented Web Strategies
During our initial, in-depth consultation, we carefully determine and thoroughly analyze your current campaign status, your precise marketing objectives, and your explicit expectations. By doing so, we ensure that all our technical SEO tactics are perfectly aligned with your specific goals. Our dedicated team also leverages multiple effective distribution methods to significantly increase your site leads and valuable traffic.
Proven Track Record
Our technical SEO company has proudly partnered with hundreds of diverse companies across the U.S. to successfully help them improve their digital presence. We have consistently been able to identify and effectively fix multiple recurring site issues by performing thorough SEO technical audits and diligently implementing results-driven SEO strategies. Discover more about the exceptional quality of our technical SEO services directly from our satisfied clients.
Ready to See Your Website Soar?
Don’t let technical glitches hold your business back. Partner with the best digital marketing agency to ensure your website is a finely tuned machine, ready to conquer the search rankings.
